Indie Ads Manager is split into two core sections: Advertisers and publishers.
Within every advertiser record, you can create campaigns and build ad items within those campaigns. These campaigns can then be assigned to the specific ad zones on your publication(s).
Ads can be placed using pre-set ad zones, which are used to represent a unique area or position where ads are shown.
There are four different ad zones offered:
Standard
Native
Video and companion ads (VAST)
Email
These ad zones can also be organized into groups called channels, which are ideal for managing campaigns across multiple pages and/or publications.