Image ad items are the most common type of ad item and one of the easiest to build. In this article, you will learn how to create an image ad.
Once your publication is set up in Indie Ads Manager, you're ready to start creating and serving ads!
Please note, this article assumes you already have or know how to make a Campaign. Learn more about Understanding Campaigns in Indie Ads Manager.
Creating an Image Ad Item
Navigate to the relevant campaign.
Click Add Ad Item at the top right of the Ad Items table. The Ad Item type window will appear.
Click Image. The New Ad Item settings will appear.
Give the ad item a name.
If the image is hosted online, enter the URL of the host in Image Source. Otherwise, click Library and Upload an image from your computer.
Make sure that the dimensions in the Image Size field match the side of the zone to which the campaign will be assigned.
Fill in the rest of the fields, you can learn more about these optional fields below.
Click Save Ad Item. You will be taken back to the campaign section and the ad item you created will be listed in the table.
Optional Image Ad Item Fields
Destination URL: The URL users will go to if they click on the ad item. If you enter a URL, you can test it by clicking Open Destination URL to the right of the field.
Target Window: If there is a Destination URL, this setting specifies whether the browser will open the URL in a new window or in the same window. We recommend using New Window.
Alternate Text: The alt text or tag for the image. This can be used to describe the ad item for people using a screen reader.
Tracking Pixel: The URL of the impression tracking pixel.
Accompanied HTML: A link that will be shown directly below the ad item. This cannot be used to deliver scripts.