--- title: Is Indie Ads Manager the same thing as AdSense? description: Explore the difference between Indie Ads Manager and AdSense --- [Skip to content](https://help.indiegraf.com/is-indie-ads-manager-the-same-thing-as-adsense#main-content) English Show submenu for translations [Publisher Portal](https://portal.indiegraf.com/tickets?hsLang=en) [![Indiegraf-PrimaryLogo-FullColor-1](https://help.indiegraf.com/hs-fs/hubfs/Indiegraf-PrimaryLogo-FullColor-1.png?width=262&height=60&name=Indiegraf-PrimaryLogo-FullColor-1.png)](https://help.indiegraf.com/?hsLang=en) Open main navigation Close main navigation - English Show submenu for translations - [Publisher Portal](https://portal.indiegraf.com/tickets) How can we help you? - There are no suggestions because the search field is empty. 1. [Indiegraf](https://help.indiegraf.com/?hsLang=en) 2. [Indie Ads Manager (IAM)](https://help.indiegraf.com/indie-ads-manager-iam?hsLang=en) January 14, 2026 # Is Indie Ads Manager the same thing as AdSense? ## Explore the difference between Indie Ads Manager and AdSense Google AdSense is a free, cost-per-click ad network through which publishers display programmatic ads from Google Ads advertisers. Indie Ads Manager is an ad-serving platform that allows you to quickly and easily manage all of your online ad campaigns, including campaigns from AdSense. The key difference is that AdSense is a way to help publishers earn money through website monetization using programmatic display ads, but you are not able to manage your overall ad inventory. Indie Ads Manager allows you to manage all of your ad inventory (direct sale and programmatic), perform scheduling, weighting and prioritization of different types of ads, and more. - [Welcome to Indiegraf](https://help.indiegraf.com/welcome-to-indiegraf?hsLang=en) - [Onboarding](https://help.indiegraf.com/onboarding?hsLang=en#main-content) - [Quick Start Guide](https://help.indiegraf.com/onboarding?hsLang=en#quick-start-guide) - [Indie Website](https://help.indiegraf.com/indie-website?hsLang=en#main-content) - [Analytics & Growth](https://help.indiegraf.com/indie-website?hsLang=en#analytics-growth) - [Audience Engagement & Forms](https://help.indiegraf.com/indie-website?hsLang=en#audience-engagement-forms) - [Configuring your Homepage](https://help.indiegraf.com/indie-website?hsLang=en#configuring-your-homepage) - [Content Creation & Management](https://help.indiegraf.com/indie-website?hsLang=en#content-creation-management) - [Design & Page Layout](https://help.indiegraf.com/indie-website?hsLang=en#design-page-layout) - 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